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How to Increase Sales During an Economic Crisis

We are living in epic times. Billions of people and companies are taking on tremendous shifts from their day-to-day routines. As a result, millions of companies have downsized or gone out of business and millions of people are now unemployed (or about to be). However, amidst all this economic uncertainty lives opportunity. Warren Buffett said…

4 Key Tips for Your Business to be Profitable in 2019

Now that the holidays have wound down, the kids are back in school and we are officially in the second month of the New Year – our personal resolutions and professional goals are starting to die down. According to U.S. News, approximately 80% of resolutions fail by the second week of February. February is the most crucial…

5 Business Social Media Trends to Pay Attention to in 2019

2019 is here and business owners and marketers should be thinking about what they can do to make their companies more successful this year. Hopefully somewhere near the top of their priorities list is finding ways to leverage their social media channels more effectively. Gone are the days when companies can treat social media as…

Holiday Marketing: Tis the Season to Grow Your Business

The holidays are here!  The holidays are here! Quick run for cover.  Or better yet, turn your business into a marketing machine.  With holiday spending expected to reach 1.1 trillion according to a recent article on CNBC, you can see why it’s important to do.  And holiday marketing isn’t only for those big-named stores.  Your…

How Two Single Moms are Giving Felons a Second Chance

Jimmy John’s franchise owners, Mary Jo Smallman and Angie Daniels know the power of second chances and starting over. These two single moms met when they were both at a crossroads, professionally and personally. As part of Jimmy John’s new Freak Yeah! campaign, the sandwich giant is spreading the word about some of their favorite…

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